Petco I ESG Report
I independently crafted the visual direction for the Petco 2023 ESG report, encompassing art direction of a 128-page report, the creation of a detailed shot list and comprehensive photo direction for a complex multi-location lifestyle shoot. I adhered to Petco's brand guidelines through the use of impactful pet photography, fonts, colors and iconography. Despite a challenging deadline, I successfully completed the project, collaborating closely with our sustainability team and a third-party company responsible for compiling the data.